Kittyo – Play With Your Cat Even When You’re Not Home

Kittyo – Play With Your Cat Even When You’re Not Home

 

 

 

Kittyo is a new brand with an exciting and innovative product that is going to change our relationship with our cats. For those of us who don’t have the luxury of working from home or have to go away for work often, going out and leaving your cat at home can be quite upsetting, especially if it is still a kitten. Kittyo has been developed by Lee Miller so we can connect and have fun with our cats while we are out. Lee came up with the idea for Kittyo while he was pet sitting for a friend while she was away.

Kittyo2

“It just hit me; there’s got to be a way to allow cat parents to interact with their cats while they’re at work or on the road traveling,” he said.  “Cats are members of the family, so it’s hard for cat parents to simply say goodbye for long periods of time, especially for the 55% of Americans who have more than one cat.”

Combining technology and stylish design, Kittyo aims to give absent cat owners a chance to see their cats and interact with them using either an iOS or Android smartphone. We think it will not only be useful for when you have to go to work but also when you are away on vacation. The design is sleek and minimal, but with a hint of adorable branding which would sit perfectly in any living room.

kittyo_laser

Miller partnered with an edgy product development company in New York called ION Design to oversee the design and aesthetic of Kittyo.

“This is an exciting opportunity to design a really fun product that incorporates a lot of cutting-edge technology, including mobile connectivity,” Steven Bellofatto, ION co-founder and product development lead, said. “Lee Miller challenged the ION design team to come up with a distinctive and iconic product design that would look terrific in any home. It’s always great to partner with a company that has high design standards.”

product_side

Kittyo’s Features:

  • Speakers – you can attract your kitty through the sound using the unit or direct communication with your cat
  • Web Cam – observe your cat via the embedded webcam
  • Camera and Videos – Kittyo can take photos and record a video of the cat while at play
  • Laser Pointer – play with your cat remotely and make sure your cat is getting some exercise
  • Treat Dispenser – treat your cat from anywhere

 

Interview With Lee Miller

How did you come up with the name Kittyo?
Of all the challenges I’ve faced so far in bringing Kittyo to the market, coming up with a name proved to be one of the most challenging. My background is in graphic design so I pride myself on problem solving. However, after months of brainstorming and countless well intentioned suggestions from friends and colleagues nothing was resonating. After deciding to work with the talented Nina Bechkardt I truly realized the importance of a brand naming expert. We had some intense strategizing sessions and the name Kittyo stood out.
What/who is your inspiration?
The inspiration for Kittyo is my friend Laurie’s cat named Pasha. A stranger walked up to Laurie in her neighborhood in the Lower East Side of Manhattan with a shoebox containing a kitten way too young to be separated from his mom. He asked if she wanted a cat and Laurie carried him home in her pocket.  That evening we went to the pet store to purchase a dropper to feed him. I ended up cat sitting Pasha a few times when Laurie was out of town and we had some epic laser chase sessions. I noticed that when I picked up the laser, Pasha would hear the faint sound of the attached keychain from far away and come running into the room searching all around for the red dot. Seeing how much Laurie missed Pasha while traveling and at work – and realizing how quickly Pasha became conditioned to the sound of the keychain - it occurred to me that Laurie could interact with her cat from anywhere if something like Kittyo existed.

 

pashamoustache
Pasha – Lee’s Inspiration

 

What is the plan for Kittyo in 2014?
We’ve launched www.kittyo.com with information about Kittyo and are currently working towards launching a Kickstarter campaign. The plan for 2014 is to bring a lot of joy to cats and cat owners everywhere in the world. Kittyo is already generating a lot of excitement online and we are seeing a community forming around Kittyo where cat lovers are sharing personal stories and photos.
Do you have a cat? If, so what is his/her name?
I’m currently between cats – though I do keep a running list of names for my next one (including Walter, Jesse, Hank, Gustavo and Saul).
What is the best thing about having a cat?
If I had to choose just one, I would say observing their natural hunting skills during playtime.
What is your advice to someone who wants to develop their own invention?
Use the internet. Chances are, whatever step of the process you’re trying to figure out, someone has been there before and has documented it online. Also – make sure to surround yourself with people who are a lot smarter than yourself.
pasha-sofa
More cats like Pasha are going to get a chance to play with Kittyo soon!

Kittyo is currently in the development phase and will launch a Kickstarter campaign in early 2014. Visit Kittyo and sign up to find out when you can get your paws on one at a special discounted price.

It’s so exciting to come across a unique pet accessory – especially one that allows us to connect and improve the way we interact with our pets.

 

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